First Google Ads Campaign for a Madinah Hotel: 91 Potential Leads in October 2026
I launched and managed the first Google Search Ads campaign for a hotel in Al-Khalidiyah, Madinah, aiming to generate potential leads who register their details with the hotel at the lowest possible cost.
I built the campaign from scratch: keyword research, ad copywriting, ad group structure based on search intent (instant booking, budget stays, Madinah hotels), and conversion tracking to measure every lead. After launch, I monitored performance regularly and optimized the max CPC, targeting, and negative keywords based on the data.
Results (Oct 1 – 18, 2026):
- 91 potential leads from 988 clicks
- 9.2% conversion rate
- 5.7% CTR from 17.3K impressions
- Average CPC of SAR 2.67
- Cost per lead of about SAR 29
- Total spend: SAR 2,640